The trouble with choice

In a perfect world, we would learn from success and failure alike. Both hold instructive lessons and provide needed reality checks that may safeguard our decisions from bad information or biased advice.

But, alas, our brain doesn’t work this way. Unlike an impartial outcome-weighing machine an engineer might design, it learns more from some experiences than others. This type of bias, according to a new study, stems from the act of choosing.

Read this story at Scientific American.